Relevant and Memorable Design: Why It’s Time to Refresh Your Print Marketing
- Jennifer Cochran
- Aug 19
- 1 min read
Updated: Oct 27

When was the last time you updated your business cards, brochures, or signage? If it’s been more than a year, your print marketing might be saying more about your past than your present.
In a fast-paced, ever-evolving world, your print materials should reflect where your brand is today—not where it used to be.
Here’s why a refresh matters:
Stay Current
Design trends evolve quickly. Outdated styles can make your brand look stale or behind the times.
Reflect Growth
If your services, mission, or team has changed, your materials should tell that updated story.
Enhance First Impressions
Polished, professionally updated pieces show clients that you're detail-oriented and invested in quality.
Stay Consistent
A cohesive visual identity across all touchpoints builds trust and brand recognition.
At Jennifer Cochran Designs, I specialize in giving your print materials a fresh, on-brand makeover that speaks to your ideal audience—and gets results. My goal is to help you achieve relevant and memorable design that not only looks great but also communicates your brand’s personality with clarity and professionalism.




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